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SUPER73-Z SERIES OVERVIEW
The Super73-Z Series is designed for those who want a compact, stylish, and efficient electric bike for urban commuting or casual rides
Why Choose the Super73-Z Series?
Compact & Lightweight: Ideal for riders with limited storage space or those needing a bike that’s easy to carry and maneuver.
Affordable & Accessible: The Z Series is priced lower than many other Super73 models, making it a great entry-level e-bike for newcomers to electric cycling.
Stylish & Fun: With its retro design and easy handling, the Z Series offers both functionality and a cool, vintage aesthetic. Super73
Eco-Friendly: The Z Series helps reduce carbon emissions and provides an eco-friendly alternative to traditional transportation methods.
The Super73-S Series is a versatile and powerful lineup of electric bikes designed for both city streets and light off-road terrain. Known for its bold design, comfortable ride, and enhanced performance, the S Series strikes a balance between style and functionality.
Why Choose the Super73-S Series?
Performance Upgrade: Compared to the Z Series, the S Series offers more power, speed, and range.
Comfortable for Longer Rides: The extended seat and geometry make it ideal for longer commutes or casual cruises.
Versatile Usage: Great for both daily commuting and weekend adventures.
Tech-Forward: Smart features and app integration provide a more connected ride.
The Super73-R Series represents the brand’s top-tier performance electric bikes, built for serious riders who crave power, speed, and off-road capability. Designed with premium components, full suspension, and aggressive styling, the R Series is ideal for both urban commuting and all-terrain adventures.
Why Choose the Super73-R Series?
Top-of-the-Line Performance: Ideal for experienced riders looking for power and capability beyond standard e-bikes.
Full Suspension Comfort: Smooth ride over bumpy roads, trails, and obstacles.
Off-Road Ready: Designed for serious exploration beyond the pavement.
Tech-Enhanced: Fully integrated with app controls and smart features.
The Legacy Series by Super73 electric bike is a line of stylish, high-performance electric bikes that combine retro aesthetics with modern e-bike technology. Featuring powerful motors, long-lasting batteries, and rugged designs, these bikes are built for adventure, offering smooth rides on both city streets and off-road trails. With customizable options and sleek frames, the Legacy Series delivers an exceptional blend of performance, comfort, and design for riders looking for a unique, eco-friendly way to explore the outdoors.
SUPER73 ELECTRIC BIKES - GENERAL OVERVIEW
Founded in 2016, Super73 electric bike is a lifestyle electric bike company known for its unique blend of vintage motorcycle aesthetics and modern e-bike technology. Based in California, it has quickly grown into a leading name in the e-bike industry, offering several product lines tailored for different riders — from casual commuters to off-road enthusiasts.
Super73’s bikes are often recognized for their rugged build, fat tires, long bench seats, and throttle-equipped motors. Popular among younger urban riders, content creators, and adventurers, these bikes offer a fun and eco-conscious alternative to traditional transport.
Recent Super73 Electric Bikes Performance Snapshot
Metric
Value / Status
Notes
E-commerce revenue (6 months)
Approx. $8.4 million
Direct online sales only
Units sold (6 months)
Around 27,000
Across all bike models
Top-selling model
Z Miami SE
Affordable, lightweight, urban-ready
Average order value (AOV)
$550 – $575
Includes bikes, gear, accessories
Website traffic (monthly avg)
~200,000 visits
Reflects strong online interest
Recent recall (Z Series)
1,400 units affected
Due to a minor brake issue
Injury reports (recall)
1 confirmed, minor
From loose brake pin issue
Speed regulation changes
Limited to 20 mph (Class 2)
Due to updated e-bike laws
Summary
Super73 electric bike remains a strong player in the e-bike market, especially in the U.S., with standout performance in entry-level (Z Series) models. However, it faces new challenges due to changing e-bike regulations and product recalls. Still, its combination of design, power, and lifestyle branding keeps it popular among urban riders and adventure seekers alike.